How To Avoid Losing Your Leads

How To Avoid Losing Your Leads

Everyone knows that the ability to provide a predictable and sustainable stream of quality sales leads is a goal for every successful sales organization. For many organizations, 3rd party lead marketplaces have become the “go to” channel for that predictable, sustainable business. As a lead buyer, what if you walked into your office tomorrow to find that you had received only 75%, 50% or worse yet, even less of your expected daily number of leads from this “predictable” channel? What if the cost to deliver your daily lead capacity from your current suppliers were to increase by 25% or 50%. […] Read more